Copyright: slip slop slap
Slip! Slop! Slap! was the iconic and internationally recognized sun protection campaign prominent in Australia and New Zealand during the 1980s. Launched by Cancer Council Victoria in 1981, the Slip! Slop! Slap! campaign features a singing, dancing Sid the Seagull encouraging people to reduce sun exposure and protect themselves against an increased risk of skin cancer. Sid had Australians slipping on long-sleeved clothing, slopping on sunscreen and slapping on a hat. This successful program was funded by public donations.
The New Zealand ads featured a lobster named Tiger.