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frutiger metro
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Frutiger Metro is a visual aesthetic related to Frutiger Aero that emerged in the mid 2000s and early 2010s. It heavily utilizes vector graphics, bright colors, and abstract geometry. Unlike its cousin Frutiger Aero, Frutiger Metro does not focus on the 3D "glossy" look, and instead is primarily flat, though not minimalist.
Elements of Frutiger Metro
- Nature imagery
- Abstract backgrounds
- Stars, swirly shapes, bubbles, etc.
- Floral imagery
- Gradients
- Bokeh and lens flares
- Bright color palette, often utilizing the "four colors": electric blue, lime green, hot pink, neon orange
- Speakers and other technology
- Splatter effects
- Screentone
- Silhouettes
