daww

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A tag for posts that are intended to be cute, endearing, and/or evoke a feeling of intimacy, wholesomeness, or tenderness — imagery that may make the viewer say "d'aww".

Think a cute kid character hugging a plush, a couple spending time with each other, a happy wedding, puppies and kittens playing, parents doing fun activities with their kids, friends sharing a hug or a character receiving a head rub or head pat. "Daww" also frequently involves stereotypically cute characters, with big, glossy, expressive eyes, and chibi-fied anatomy (in some cases, adult characters may appear or explicitly be aged down to cuter, child versions of themselves).

General guidelines

Most images that fall under daww will be rated safe, but exceptions do exist. It is highly recommended that this tag not be used for lewd scenes and contexts. This may include, but is not limited to:

- Pinups
- Ahegao or similar lewd expressions.
- Suggestive content unless it is very innocent in nature.
- Presenting or other sexual invitations.

Situations involving casual nudity, casual exposure, the depiction of an x anus or genitals in a non-sexualized manner, the depiction of blood do not outright disqualify an image from being tagged as daww. It matters more that the scene doesn't contain an apparent sexual theme that would distract from an otherwise innocent context.

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Try to tag for situations where the character is doing something that enhances the emotional quality of the scene itself. It can involve just a pose, or a particular expression, but consider leaving more generic scenarios out of the tag.

Related themes

This list is not exhaustive, and not all examples will qualify as daww. These are categories that daww related content is likely to be found.

Child themes

Depictions of very young characters (baby, toddler)
Happy, picturesque, or ideal depictions of childhood

Learning how to do something new (how to walk, swim, ride a bicycle, etc.)

Young characters playing, sleeping, holding plushies or toys, creating crude drawings, behaving like children.

Family themes

Interactions or activities involving older / younger family pairings (parent and child, older brother / sister, etc) (Non-sexual)

Acts of good parenting
Hand holding, piggyback riding, or other forms of carrying, familial love or affection

Animal themes

Fluffy characters and animals (especially young, or feral characters)
Pet themes

Feral animals (especially young) playing, sleeping, chasing their tail, laser pointer, etc, interacting with their owners, behaving as pets for reasons other than sexual gratitude.
Non-feral characters (especially young) behaving as pets for reasons other than sexual gratitude.
Petting, and other displays of affection (not lewd)

Poses that imitate feral animals, pets, or otherwise have innocent or childish qualities.
Characters wearing animal costumes (usually in some kind of pose)

Romantic themes

Depictions of intimacy featuring clear emotional attachment, and love between two characters. This should probably be tagged as passionate, or romantic_sex instead for sexual themes.
Depictions of precious moments within a relationship: gift giving, confessing love and adoration towards someone, proposing.